1st Lecture | Service Management
Monday, 28. May 2018 - 14:00 to Sunday, 22. December 2024 - 6:51, MCM 006
Guest lecture by Nico Lumma (Business Angel and Blogger)
Innovationsmanagement
Thursday, 14. June 2018 - 12:00 to Sunday, 22. December 2024 - 6:51, Fürstenberghaus (Room F1), Domplatz 20-22, 48143 Münster
MCM Spotlight: 100+ Seconds Münster Food for Thought with Anne Coughlan
MCM Spotlight hits round eight
The eighth episode of our video format MCM Spotlight – an interview series featuring selected MCM guests – is on air! In 100+ seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.
Managers from Münster in Channel Management Lecture
A group of managers from Münster was in for a special treat on April 27th. The managers from Thalia, flaschenpost, Dermasence and SuperBioMarkt attended the course Channel Management (taught by Dr. Sonja Gensler) to deepen their knowledge about digital marketing. The managers came on invitation of the Institute of Value Based Marketing to be part of the project “KnowIT”.
Insights into a series of high-calibre guest lecturers from the start-up community of Münster
Roundup Report Innovation Management Winter 2017/18
The lecture "[Entrepreneurial] Innovation Management"enables students to kick-start as entrepreneurs within only six weeks
MCM Spotlight: 100+ Seconds Münster Food for Thought with Wayne D. Hoyer
MCM Spotlight meets Wayne D. Hoyer (The University of Texas at Austin)
The seventh episode of our new video format MCM Spotlight – an interview series featuring selected MCM guests – is on air! In (more or less than) 100 seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.
Brown Bag Seminar with Professor Anne T. Coughlan
On February 1st, Anne Coughlan visiting from Kellogg School of Management, Northwestern University held a Brown Bag Seminar for doctoral students of the MCM and gave interesting insight into her joint project with Manfred Krafft and Julian Allendorf “High Flyers: An MOA Analysis of Top-Performing Direct-Selling Distributors”.
Neue Folge der MCM Spotlights ist online
Unser Gast diesmal: Dr. Christian Böing
Die sechste Episode unserer Interviewreihe "MCM Spotlight" ist online! In diesem Format teilen ausgewählte Gäste des Marketing Center Münster in (ungefähr) 100 Sekunden Sicht der Dinge mit Marketingstudenten, Wissenschaftlern und Managern.
Professor Anne Coughlan visits the MCM from January 28 to February 3, 2018
Anne T. Coughlan holds the Polk Brothers Chair in Retailing, and is a Professor of Marketing, at the Kellogg School of Management, Northwestern University.
MCM Spotlight: 100+ Seconds Münster Food for Thought with Rick Gretz
"Find what you love and do it as best as you can."
The next episode of our new video format MCM Spotlight is "live"! In more or less (but rather more) 100 seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.