Deadline | Theses application for start in Q1 2022 at MCM
Monday, 25. October 2021 - 0:00
1st Lecture | Sales Management
Tuesday, 12. October 2021 - 14:15 to 15:45, Zoom
For further information, please refer to the Sales Management course in the Learnweb.
Willkommen am MCM: Begrüßung der neuen Masterstudierenden beim Marketing Bootcamp 2021
Bereits zum achten Mal fand am 6. Oktober 2021 das Major Marketing Bootcamp statt. An diesem Tag begrüßt das MCM traditionell die neuen Masterstudierenden mit Major Marketing.
Continuation of a long-standing cooperation - Professor Manfred Krafft appointed "Honorary Professor" at the University of Auckland
Professor Manfred Krafft, head of the Chair of Marketing Management at the University of Münster, has been appointed as "Honorary Professor" at the University of Auckland for a period of three years.
Doctoral Colloquium of the IfM at the Department of Marketing of the Christian-Albrechts-Universität zu Kiel
In the middle of September, Professor Krafft and his team from the Chair of Marketing Management (IfM) visited the Department of Marketing at the Christian-Albrechts-Universität zu Kiel, which is headed by Professor Stefan Hoffmann. In compliance with the COVID 19 protection measures, an exchange-rich colloquium was organized that offered ample room for discussions.
Exam | Marketing Operations
Saturday, 31. July 2021 - 15:00, Zoom
Deadline | Theses application for start in Q4 2021 at MCM
Sunday, 25. July 2021 - 0:00 to 23:45
End of lectures | SS 2021
Friday, 23. July 2021 - 0:00 to 23:45
Brown Bag Seminar with Ronny Behrens
Tuesday, 6. July 2021 - 12:30 to 14:00, Zoom
Narrative Arcs & Film Success: A three decade investigation of the influence of narrative arcs on audience reactions and managerial decision making
Awarded: Marketing students from Münster accepted into WiWi-Talents program for highly talented students
Once again, FB4 students were honored as real "WiWi Talents". Ann-Kathrin Müller and Madita Petersen were nominated for the program by Professor Manfred Krafft, Director of the Chair of Marketing Management. Due to their exceptional performance during their studies, the two master's students successfully prevailed against 160 other applicants and won one of the 15 coveted scholarship places.