Bachelor Meets Master - 2nd Edition
Mit diesem Format sollen Studierende der BWL in Kontakt mit den Masterstudierenden des Marketing Center Münster gebracht werden. Bei einem offenen Gespräch können jegliche Fragen zu möglichen Masterstudiengängen gestellt werden. Interessierte Bachelor- und Masterstudierende können sich über dieses Formular für das Format anmelden.
Brown Bag Seminar with Prof. Heike Trautmann (WWU)
What is it about humanity that we can’t give away to intelligent machines? A European perspective
Abstract: One of the most significant recent technological developments concerns the development and implementation of ‘intelligent machines’ that draw on recent advances in artificial intelligence (AI) and robotics. However, there are growing tensions between human freedoms and machine controls.
Brown Bag Seminar with Assistant Professor Evert de Haan (University Groningen)
The drivers and consequences of ad blocking: A self-filtering mechanism that increases ad effectiveness
Begin | 1st term SS 2021
Brown Bag Seminar with Associate Prof. Christine Eckert (University of Technology Sydney)
The impact of goal enabling technologies on customer lifetime value
Learning about Digital Asia in Cyberspace: Meet Björn Ognibeni at Altspace VR!

The MCM will soon launch its very first virtual research institution, the “eXperimental Reality Lab at MCM”. This Thursday, March 11, you will have a chance to meet VR expert and regular MCM guest Björn Ognibeni who will serve as Strategic Director of the forthcoming XRLab at MCM initiative.
Learning about Digital Asia in Cyberspace: Meet Björn Ognibeni at Altspace VR!

The MCM will soon launch its very first virtual research institution, the “eXperimental Reality Lab at MCM”. This Thursday, March 11, you will have a chance to meet VR expert and regular MCM guest Björn Ognibeni who will serve as Strategic Director of the forthcoming XRLab at MCM initiative.
Berufsperspektiven in Zeiten von Corona | WWU Career Service
Career Service der WWU lädt zum digitalen Austausch ein
Manfred Krafft Delivers the Laudatory Speech for Professor Sönke Albers as the Recipient of the 2020 Sales SIG Lifetime Achievement Award

A large virtual audience, consisting of distinguished scholars, friends, and family members, gathered across time zones, countries, and continents on February 19 to honor Professor Sönke Albers for his outstanding academic contributions. Professor Albers, who is connected to all senior and junior faculty members of the Marketing Center Münster, was presented with the Lifetime Achievement Award from the Special Interest Group on Selling and Sales Management (Sales SIG) at the 2021 AMA Winter Academic Conference.