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MCM

CEM Arvato-Workshop: Digital Transformation of Customer Service

From July 3 to 4, 22 members of the Circle of Excellence in Marketing (CEM) from Berlin, Cologne and Muenster attended a workshop at Arvato Bertelsmann at its headquarters in Guetersloh. The workshop on digital transformation of customer service was hosted and organized by Jiaqing Zhong and Karsten Kraume from the Arvato CRM Solutions division.

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LMM

Dwayne D. Gremler and Mark B. Houston: Two Visiting International Professors (“VIPs”) of Münster’s School of Business and Economics

As part of their visits to Münster this summer, Dr. Dwayne D. Gremler and Dr. Mark B. Houston both received their Visiting International Professors awards by the School of Business and Economics. These “VIP”  awards are highly selective, given to only a very small number of distinguished scholars from outside Germany, honoring them for their long-term and ongoing services to the school.

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LMM

Professor Mark B. Houston teaches Ph.D. course "Survey Research" at the MCM

For the seventh time, Mark B. Houston, Professor of Marketing at the Neeley School of Business of Fort Worth-based Texas Christian University (TCU) and an area editor at the Journal of Marketing, visited Münster’s Marketing Center to teach a doctoral course on survey research methods.

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IFM

Guest Lecture | Dr. Felten of CMX Consulting by MUUUH! Group to hold presentation on "Customer Relationship Management"

Wednesday, 11. July 2018 - 14:00 to Tuesday, 23. July 2024 - 23:25

Wir freuen uns, Dr. Claudio Felten am 11.07.2018 von 14 Uhr bis 16 Uhr als Gastredner im Rahmen der Vorlesung Customer Management im J2 (Oeconomicum) begrüßen zu dürfen.

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