Prof. Dr. Thorsten Hennig-Thurau, head of the Chair of Marketing and Media at MCM, University of Münster, commented on the subject of film tourism in a Tagesschau article. Starting with the popular Netflix series "Emily in Paris" and discussions about a possible move of the protagonist to Rome, Prof. Hennig-Thurau analyzed the effects of such productions on the popularity of filming locations.

Our social media team at the Marketing Center Münster has just launched a new format -- "One Coffee with MCM" is a series of informal conversations with MCM team members. It gives Nora Duschner and Johanna Tolksdorf (both study at the Universität Münster) and also our other Münster students (who are invited to submit questions) the opportunity to ask what they always wanted to know from their professors and other faculty, with questions ranging from formal to informal, from professional to personal.

Last Thursday brought a very special highlight of the semester: Successful founder Dr. Victor Henning came to Münster via Zoom and took the students of Professor Thorsten Hennig-Thurau's Innovation Management class on a very particular journey from student and marketing scholar to serial entrepreneur.