Guest Lectures
Offering insights into the everyday business life plays a crucial role in our curriculum. Guest lectures bridge the gap between academic theory and real-world business practices, and provide students with different perspectives on various topics. Guest lectures also introduce students to contemporary challenges and their solutions in the business realm. Or stated differently, our guest lectures enrich our students’ learning experience.
Several of these lectures are available to all University members, while others are exclusively for participants of specific courses. If you're keen on joining a particular guest lecture, kindly reach out to the event organizer.
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Summer Term 2022
Lecture: Innovations Management
Lecture: Brand Management
Jan Trichterborn
(Marketing Director Bakery DACH at Mondelēz International)
Per Lasse Küpper
(Senior Marketing Lead Bundesliga Partnership at Mondelēz International)
Insa Weber
(Brand Manager at Mondelēz International)Lecture: Services Marketing in the Digital Age
Werner Kunz
(Professor of Marketing, University of Massachusetts Boston) -
Summer Term 2020
Lecture: Marketing Operations
Juan Barrios
(Senior Designer, Interbrand)
Max Riedel
(Consultant Brand Strategy, Interbrand)Lecture: Marketing Operations
David Middelbeck
(Co-founder & Managing Director, edyoucated) -
Winter Term 2019/20
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Summer Term 2019
Lecture: Marketing Operations
Dr. Julien Dolenc
(Associate Director Strategy, Interbrand)
Juan Barrios
(Senior Designer, Interbrand)Lecture: Marketing Operations
Oliver Gediehn
(Expert Associate Partner, McKinsey & Company, Inc.)
Peter Saffert
(Expert, McKinsey & Company, Inc.) -
Winter Term 2018/19
Lecture: Innovation Management
Dr. Marcel Stafflage
(Capgemini)
Dr. Simon Monske
(Capgemini)Lecture: Innovation Management
Christopher Husemann
(CMO, Flaschenpost)
Niklas Plath
(COO, Flaschenpost)Lecture: Innovation Management
Dr. Matthias Weddeling
(CEO, LV digital GmbH)
Michael Romer
(Leiter Business Development, LV digital GmbH)Lecture: Sales Management
Klaus Rudert
(Managing Director Germany, DowDuPont)
Benedikt Rammrath
(Senior Account Executive, DowDuPont)Lecture: Sales Management
Lecture: Sales Management
Marcel Hahne
(Customer Business Director, Mars Petcare)
Nexan Chopra
(E-Commerce Leader Germany, Mars Petcare)Lecture: Market-Oriented Leadership
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Summer Term 2018
Lecture: Innovationsmanagement
Lecture: Innovationsmanagement
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Winter Term 2017/18
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Summer Term 2017
Lecture: Marketing Operations
Lecture: Marketing Operations
Lecture: Marketing Operations
Dr. Lars Fiedler
VP and Solution General Manager Marketing Solution, McKinsey
Daniel Hagemeier
CTO, 4tree
Dr. Kirsten Blacha
Engagement Manager, McKinsey -
Winter Term 2016/17
Lecture: Sales Management
Martin Naßhan
Head of Salesforce, Engelhard Arzneimittel GmbH & Co. KG
Christine Hensel
Key Account Manager, Engelhard Arzneimittel GmbH & Co. KGLecture: Sales Management
Jan Nachtwey
CFO, CLAAS Vertriebsgesellschaft mbH
Robert von Keudell
Head of Network Development, CLAAS Vertriebsgesellschaft mbHLecture: Sales Management Marcel Hahne
Customer Business Director, Mars Petcare, Mars GmbH
Nexan Chopra
E-Commerce Leader Germany, Mars GmbHLecture: Sales Management Dr. Jürgen Völker
Managing Director, Dow Deutschland Anlagengesellschaft mbH
Benedikt Rammrath,
Senior Account Executive, Dow Deutschland Anlagengesellschaft mbHLecture: Innovation Management
Lecture: Innovation Management
Dr. Frank Wüller
Founder and Managing Director of COMPEON GmbH
Sebastian Kotzwander
Founder and Managing Director of Grünspar GmbHLecture: Grundlagen des Marketing -
Winter Term 2015/2016
Lecture: Marketing 1
Jochen Zaumseil
Executive Vice-President Westeuropa bei L'OréalLecture: E-Commerce
Dr. Gerald Schönbucher
Gründer und Geschäftsführer des Online-Kaufhauses HitmeisterLecture: E-Commerce
Lecture: Value-Based Marketing
Lecture: Value-Based Marketing
Lecture: Value-Based Marketing
Gertje Zeegers
Manager der "Marketing Intelligence Academy" bei MIcompany
Sven van Veen
Projektleiter bei MIcompany