What's a Movie Worth? Determining the Monetary Value of Motion Pictures' TV Rights
Hennig-Thurau Thorsten, Fuchs Stefan, Houston Mark B.
Publication type
Research article (journal)
Peer reviewed
Yes
Publication status
Published
Year
2013
Journal
International Journal of Arts Management
Volume
15 (3), 4-20
Language
English
ISSN
1480-8986
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