Vertriebscontrolling
Krafft Manfred
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
2001
Book title
Handbuch Marketingcontrolling
Editor
Reinecke Sven, Tomczak Torsten, Geis Gerold
Start page
500
End page
519
Publisher
Wirtschaftsverlag Ueberreuter
Place
Frankfurt/Wien
Language
German