The Impact of Critical Incidents on Customer Satisfaction in Business-to-Business Relationships | Marketing Center Münster

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The Impact of Critical Incidents on Customer Satisfaction in Business-to-Business Relationships

Backhaus K, Bauer M

Publication type

Research article (journal)

Peer reviewed

Yes

Publication status

Published

Year

2001

Journal

Journal of Business-to-Business Marketing

Volume

8

Issue

1

Start page

25

End page

54

Language

English

ISSN

1051-712X