Entwicklungslinien im Bankmarketing, Schwerpunktbeitrag
Meffert Heribert, Burmann Christoph
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
2000
Book title
Gablers Banklexikon
Editor
Krumnow Jürgen, Gramlich Ludwig
Start page
987
End page
990
Edition
12.
Publisher
Gabler
Place
Wiesbaden
Language
German