Navigieren im Change
Krafft Manfred
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
1998
Book title
Vom Vetriebsingenieur zum Market-Ing.
Editor
Marzian Sieghard H., Smidt Wolfhart
Pages range
159–163
Publisher
Springer
Place
Berlin et al.
Language
German