Vertriebssteuerung
Krafft, M.; Bosch, C.
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
2015
Book title
Handbuch Business-to-Business-Marketing
Editor
Backhaus, K.; Voeth, M.
Start page
623
End page
648
Publisher
Springer Fachmedien
Place
Wiesbaden
Language
German