Guest Lecture | “Transforming Marketing Performance” by Oliver Gediehn and Peter Saffert of McKinsey
Marketing Operations
Friday, 21. June 2019 - 10:15 to 11:45, F1, Domplatz 20-22
On Friday, June 21, Oliver Gediehn (Expert Associate Partner of Marketing & Sales) and Peter Saffert (Solutions Expert of Marketing & Sales) will give a guest lecture in Marketing Operations on “Transforming Marketing Performance”. The lecture takes place from 10:15 – 11:45 am in the lecture hall F1. Guests are highly welcome.
About McKinsey:
We are a global management consulting firm that serves a broad mix of private, public and social sector institutions. We help our clients make significant and lasting improvements to their performance and realize their most important goals. With nearly a century of experience, we’ve built a firm uniquely equipped to this task.